M.COM. SEMESTER – III BUSINESS STUDIES (MANAGEMENT) MARKETING STRATEGIES AND PRACTICE Q.4. Define Marketing Opportunity Analysis. Describe its process in brief. ANS: Market Opportunity Analysis is a tool used by a firm to identify the attractiveness of a business opportunity in terms of its feasibility and viability. This is conducted before undertaking the … Read more
M.COM. SEMESTER – III BUSINESS STUDIES (MANAGEMENT) MARKETING STRATEGIES AND PRACTICE Q.2. State different types of Marketing Strategies ANS: The Marketers use the different combination of marketing mix (4Ps to 7Ps) to get advantage over the competitors in the market. The position of the firm in the market plays a major role in deciding the … Read more
M.Com SEMESTER – II MACROECONOMIC 1. Q.3. Explain the concept of National Income Deflator. ANS: When we divide nominal national income by real national income, we obtain the national income deflator. The real national income can be calculated by dividing nominal national income by the national income deflator. The national income deflator for various … Read more